Content Planning & Strategy

How I Create Evergreen Content With Pinterest While Living With Celiac Disease

How I Create Evergreen Content With Pinterest While Living With Celiac Disease
Creating content consistently can feel overwhelming, especially when you’re managing an autoimmune disease like Celiac and trying to honor your energy and routines. In this post, I share how shifting to evergreen content and using Pinterest as a long-term strategy allowed me to slow down without falling behind. You’ll learn why evergreen content aligns so well with intentional, slow living, how Pinterest supports steady growth over time, and how simple systems can make content creation feel more sustainable. This approach is about letting your content support your life, not control it, so you can create with clarity, margin, and confidence.
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Building Community Through Storytelling: Sharing Personal Testimonies to Connect with Your Audience

Building Community Through Storytelling: Sharing Personal Testimonies to Connect with Your Audience
As Christian women in business, we often wonder how to balance value-driven content with the real, personal stories God is writing in our lives. This blog breaks down the difference between the two, why both matter, and how they work together to build trust, deepen connection, and grow a faith-fueled community. You’ll learn how to share your story with confidence, anchor it in biblical truth, and tie it to meaningful takeaways your audience can use right away. Plus, you’ll discover how to create content that lasts, content that connects deeply and keeps working for your business long after you hit publish.
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Build a Long-Term Content Strategy That Frees Up Your Time

Build a Long-Term Content Strategy That Frees Up Your Time
As Christian entrepreneurs, we don’t have to live in constant creation mode to grow our businesses. In this blog post, I share how to build a long-term content strategy rooted in evergreen content, so your blogs, pins, lead magnets, and emails continue to work for you long after you hit publish. You’ll learn how to repurpose content, connect your message to your funnel, and simplify your workflow through sustainable systems that honor both your time and calling.
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How to Plan Your Content for the New Year (as a Christian Entrepreneur)

How to Plan Your Content for the New Year (as a Christian Entrepreneur)
As a Christian entrepreneur, your content isn’t just a strategy; it’s stewardship. In this post, we’ll walk through how to plan your New Year content with peace, not pressure. You’ll learn how to pray over your goals, choose content themes, and build an evergreen strategy that continues to grow your business long after it’s published. Whether you’re mapping out blog posts, email campaigns, or Pinterest marketing, this guide will help you create a system that aligns with both your purpose and your pace.
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How to Map Out a Content Plan that Aligns with Your Business Goals

How to Map Out a Content Plan that Aligns with Your Business Goals
Strategic content planning is the key to moving your business forward with clarity and purpose. Instead of creating posts for the sake of consistency, aligning your content with your business goals ensures every blog, email, and social post drives real results. In this post, you’ll learn why aligning your content plan with your goals matters, how to define your objectives, identify your audience, choose the right content types, and build a content calendar that works for you. Whether you’re a Christian woman in business or a solopreneur looking for balance, this guide will help you create intentional content rhythms that simplify your strategy and support your growth.
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Get to Know Jenna!

Hello and welcome - I’m so glad you’re here. I’m Jenna, a Christian woman in business navigating celiac life, cozy routines, and the kind of leadership that begins with meeting with the Lord. For years, I tried building my business the world’s way and found myself tired, scattered, and striving. Everything shifted when I slowed down, invited God back into my work, and learned to build my life and business from a place of peace instead of pressure.

Now I share gentle, faith-led routines for women who are craving clarity, simplicity, and a more intentional way to live and lead. Around here, you’ll find journaling tips and prompts, cozy routines, quiet-time ideas, tips for taking care of yourself as a leader, and encouragement for creating a life that feels sustainable and aligned with who God is shaping you to become. I offer courses and resources for Christian women in business, but they flow from a place of rest, overflow, and deep connection with the Lord.

And because I believe our everyday life matters just as much as our leadership, you’ll also find pieces of my world woven throughout this space - I’m a dog mom to two sweet English Springer Spaniels, Zoey and Lily, who join me on daily walks and summer boating days with my husband. I love reading cozy mysteries, strolling the gluten-free aisles to discover new finds, learning and growing through personal development, and baking gluten-free treats in the kitchen. My heart is to help you slow down, hear God’s voice again, and build a life, and if you choose, a business that reflects His peace, purpose, and presence.

Photo of Jenna Herrig