Content Planning & Strategy

Evergreen vs. Trendy Content: How to Balance Both in Your Strategy

Evergreen vs. Trendy Content: How to Balance Both in Your Strategy
Evergreen vs. trendy content: how do you know which one to focus on in your business? Evergreen content builds long-term growth by attracting leads and serving your audience for months or even years, while trendy content creates short-term connection and engagement in real time. The secret isn’t choosing one over the other, but learning how to balance both with purpose so your business grows sustainably without burnout. In this post, you’ll discover how to pair blogs, Pinterest, and lead magnets with social media trends to create a strategy that works for you.
Read more...

What is Evergreen Content & Why Every Solopreneur Needs It

What is Evergreen Content & Why Every Solopreneur Needs It
Evergreen content is the secret weapon every solopreneur needs to grow a business with less stress and more strategy. Unlike social media posts that disappear in 24 hours, evergreen blog posts, funnels, and Pinterest strategies keep working for you long after you hit publish. In this blog post, I’m sharing how I personally use evergreen content in my blog, website, and Pinterest strategy to attract leads and build long-term growth. If you’re ready to stop chasing trends and start creating content that lasts, this blog post will show you why evergreen content is essential for your business.
Read more...

Fall Reset Routine for Christian Women in Business: Realign with Peace, Purpose & Strategy

Fall Reset Routine for Christian Women in Business: Realign with Peace, Purpose & Strategy
Fall invites us to slow down, reflect, and realign. In this blog post, I share a faith-fueled framework to help Christian women in business reset spiritually and strategically for the new season. From journaling prompts and vision-casting exercises to prayerful planning and practical routines, you’ll walk away with the clarity and confidence to lead with intention this fall. Whether you’re coming off a busy summer or stepping into a fresh chapter, this is your invitation to pause, release pressure, and rebuild your business around peace and purpose.
Read more...

A Slow-Living Content Routine: What I Batch on Mondays

A Slow-Living Content Routine: What I Batch on Mondays
In this behind-the-scenes post, I share what Mondays look like in my business as a Christian content creator and entrepreneur. Rooted in faith, this slow-living content routine helps me batch blog posts, write Pinterest copy, and plan content in a way that supports both my business and my well-being. If you’re a faith-driven woman who’s tired of rushing through content creation and ready to embrace a more peaceful, strategic workflow, this post offers practical inspiration and a look at how I keep showing up - without burning out.
Read more...

How to Simplify Your Pinterest Strategy and Grow with Consistency

How to Simplify Your Pinterest Strategy and Grow with Consistency
If you're a blogger, coach, or course creator ready to use Pinterest to grow your business without the overwhelm, this post shares how I finally made Pinterest work through batching, templates, and a sustainable content strategy. Discover how Pinterest can drive traffic, grow your email list, and promote your offers long-term - without having to show up every day.
Read more...
 
Read Older Posts Read Newer Posts

Get to Know Jenna

Hello and welcome - I’m so glad you’re here! I’m Jenna, a faith-fueled content creator and marketing mentor who helps Christian women in business grow with clarity, confidence, and alignment. I specialize in creating beautiful, strategic content that attracts the right people and reflects the heart behind your brand.

For years, I tried building my business on my own - struggling with burnout, confusion, and the pressure to do things the world’s way. But everything changed when I surrendered my business to the Lord and started partnering with Him in every part of my strategy.

Now I’m passionate about helping other faith-driven women do the same through content creation, lead generation strategy, and faith-based mentorship through my online courses. Whether I’m designing your Facebook Cover, and Pinterest graphics, guiding you through the Lead Generation Blueprint, or inviting you into Kingdom Alliance, my mission is to help you build a business that honors God and creates more freedom in your life.

Together, let’s simplify your strategy, attract aligned clients, and build a business that flourishes - faith first. 


Photo of Jenna Herrig